American Express Membership Rewards
Agency director responsible for yearly revenues of 3 million dollars for Membership Rewards loyalty marketing campaigns and merchandise catalogs, including the launch of the Platinum Card First Collection premium rewards catalog, and a holiday e-commerce site which included a CNET technology buying guide.
Design Within Reach
Developed creative budgets and managed costs for $1 million per year in photography production, resulting in brand-building awareness of a newly formed direct-to-consumer designer furniture and accessories company through catalog, website and email marketing
